Earth is Dead.

Regardless of our efforts, our planet is doomed. The only ‘green’ which is important to this world is money. The life of a business is more important than that of a breathing organism. This is something I have said for a while, to be honest. But recently, I’ve been thinking about the current state of the environment and I have realised more than what I had previously thought.

It’s not only what I have read, watched or heard; but things I have noticed in everyday life. The change in weather and exponential rise in concern are probably the most noticeable. However, one thing I have also realised is that, as consumers, it’s not so much our fault anymore. In fact, I’m not sure if it ever was.

Commercialism has killed us…

…Not just physically, but our minds too. Corporations are the biggest reason for our planet’s death. Who do you think makes all the plastic bottles? Who delivers them? How do you think they deliver them? They definitely do not use fuel burning big metal machines…right? I mean if they do, them machines definitely breathe pure clean air………right?!

But the worst part is we’re made to believe that we should be more responsible. Recycle your plastic, cans, paper and glass boys and girls. We’re not doing enough. Our grandkids are not going to see old age because this planet will be inhabitable and that’s our fault…apparently. Us consumers and workers are the reason for the death of our planet. WRONG. The polls don’t lie, as you can see here. We only buy the rubbish material or the thing with excessive packaging because that is what you give us. We can only use plastic bags because that is what you give us. It’s very easy to lose plastic bags. We can’t use public transport (in the UK anyway, and other nations with privatised public transport) because it’s an extortion. We end up driving old, less efficient cars because, for many, that is all we can afford.

The problem is not the consumer. To those who believe the people need to do more, there is little more we can do than the efforts we currently make. But we’re blinded by constant content which all repeat the same message of “protect our planet”. But the big name corps are the ones who should be taking most of the responsibility here.

Old McDonald has a…

…massive franchise which mass produces beef (if you didn’t know, cows are a significant contributor to CO2 emissions due to the large amounts of methane they produce), mass distributes bad plastics, builds itself in pretty much every town and city, and so much more.

Amazon are another fine example. Have you ever ordered something small from amazon, but it comes in a box which really does not need to be as big as it is? Or uses loads of “protective” plastic (e.g. bubble wrap)? Yeah, I have too.

The number of trees cut down for resources is somewhat frightening. The lack of control of the waters is dangerous. We all know how polluted our waters are. They’re like that because only 3% of the ocean is actually protected. This article from Richard Branson tells you the importance of protecting our oceans.

“Our Planet”, narrated by the great Sir David Attenborough and can be viewed on Netflix, really puts it all into perspective. A really touching piece of work which tells you how commercialism is killing Earth. It’s sad. It’s sad because it’s all true. And the worst thing is, a lot of it we already know, but we don’t know the scale of it.

Supermarkets are actually an area for other companies and brands to look up to. Brands, like Tesco and Sainsbury’s, are currently in the transition of replacing plastic bags with recyclable bags. By 2020, non-recyclable plastic bags should be a thing of the past. Morocco is a nation who have gone a step further. They have banned plastic bags and have replaced them with bio-degradable ones. Game changer- the rest of the world should be taking notes.

We have until 2030

#EarthDay has just passed, but our attention should still strongly remain on the future of planet Earth. This is a plead to the big guys up in their leather chairs and fine wooden desks. Do more. We do our part. Experts say we have until 2030 to do something about climate change, so do something.

Harming our planet because it’s the cheapest way to carry out your business is not ethical. It’s too common. Use electric transport for delivery. Find an alternative for plastic packaging. Stop dumping in the seas and, in fact, control them. Use your excellent marketing and strategy teams to get us consumers involved in your movement.

Make a change to your business and save us.

Follow the socials…

#FollowTheFlock and get involved on my Facebook, Twitter and Instagram pages! And remember, you #HerdItHere.

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